Wednesday, 14 April 2010

My demographics/Psychographics

Name: Greg 18,live in birmingham i listen to urban music my current monthly income would range between £100-£200. My main intrests would be music,street dance and editing. Due to my household income i would be classed as lower-middle class. And I have 5 gcse's and a diplomer in art.

Psychographics.

Experiencer/Striver

The VALS Framework Innovators Thinkers Achievers Experiencers Believers Strivers Makers Survivors

Your primary VALS™ type is Experiencer, and your secondary type is Striver.

The primary VALS type represents your dominant approach to life. The secondary classification represents a particular emphasis you give to your dominant approach.

I would somewhat agree with the results shown but dont believe one test is enough to define me as a person.





Below i have found the demographics it LIVING
the channel LIVING is aspirational and warm hearted, qualities we expect all of our commissions to embody. We are a “driver’” to pay-TV in the UK, which means we need “can’t live without” telly on our channel. Our commissions must drive viewers to subscribe to Sky or Virgin Media – can you do that for us?The channel demographic is young (under 45), female skewing and upmarket, but we are increasingly broad in appeal. We want volume as well as profile and that means not alienating men or older audiences.
(http://www.virginmediatv.co.uk/commissioning/livingtv/)

1 comment:

  1. You have obviously lifted this from the Living Channel website. Why? Next time please your work in your own words, then cite the website you have used.

    ReplyDelete