
This advert is for Smirnoff great apple twist here they have used a simple colour scheme of grey and green. The green apple appers to be splashing into water, when you combine the two fresh green fruit and water gives the idea of a refreshing drink. They then nail this idea with the caption of “so pure, it mixes with anything” asif it was a natural drink. It follows all the codes and conventions needed such as branding at the top of a caption for the audience to read and so on. It's an alcoholic beverage therefore aimed at anyone aged 18 and over.
This is a print advert! Please do a textual analysis of a television advert. If you want a distinction, take the time to research the advertisers website to find out who they view their target audience is for their product. How is the advert designed to appeal to that audience? Use the appropriate terminology.
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